Headshots these days are no longer just a way of putting a face to a name. In todays digital world headshots are the first impression you are going to make on your potential clients about you and your brand. This is the handshake before the handshake. It is imperative that you look confident and approachable in your headshot. Your expression should say everything about you.
I think of my myself and my headshot business as an opportunity to stylize your first impression before you have to make it. I’m part psychologist, one part expression coach and one part photographer. I get to work with actors, musicians, CEOs, lawyers, doctors and medical reps, among quite a few others. My approach to each person is the same, create a strong confident, approachable headshot that potential clients can’t wait to click on.
The psychologist part is helping people who would rather play in traffic than be in front of a camera get a strong headshot. My approach here is to interact with you in a natural way to get to know you so we’re both comfortable with the camera. This part generally leads to some really high levels of sillyness and laughter. I have been known to ask for things like “give me a look like you just experienced a coincidence, no, a better coincidence than that”. The best part is that it’s really about me eliciting a response from you and being able to capture it at the right moment. It’s not about you getting it right. Have an open mind, be ready to have fun, be a little silly and throw some expressions at the wall.
I don’t micro-manage poses. I like to get you in a position that shows off your strongest side, and then coach a few simple ideas that will lead to a confident expression. We start by showing you how to elongate your body. This makes you look a bit taller and slimmer. Then we work the jawline so we have a sharp line and no double chin (our tendency in front of a camera is to recoil our head back, this creates a little extra action under the chin). Then we work the eyes, a little Clint Eastwood squinch keeps us from looking wide eyed and “deer in the headlights”. Once we’re rocking those few things, I start to throw some stuff at you and start working expressions.
Working with actors is always super fun. I’ll have a conversation with my actors before we ever meet in the studio. I want to know what kind of roles you are reading and getting called for right now, and what kind of roles you’d like to be getting called for. If your headshot screams girl next door and you’re hoping for the law and order role, we need to re-shoot some headshots.
When you’re ready to make your first impression the best one, give us a call at 410-746-9446 or contact us through the site to book a time. Here are some more of our headshots.
Headshot sessions with Armato Photography can be scheduled for outdoor, studio, or at your office. Please call for office shoots as their is a minimum number of people required. We also have group rates for office shoots.
Tips for having a portrait session at home:
You’re home and your newborn is less than 2 weeks old. You’re getting antsy to have newborn portraits taken before it’s too late but you’re exhausted and the last thing you want to do it pack the diaper bag with several outfits, bottles, blankets and an endless number of diapers to drive across town to a studio. Armato Photography takes the pressure off you by taking your newborn portraits in the comfort of your own home. We also capture family portrait sessions in your home as well. You’re a busy family with lots of demands on your schedule. We understand how time is not always on your side. The time it takes to get all your children dressed and fed plus yourself dressed and ready for a portrait session can be super stressful. Save the travel time and allow us to come to you.
Some things to consider when having Armato Photography come to you for in-home portrait session:
1. Leading up to the day of your session take some notes on which rooms in your house have the best light and what time of day you get that light. We love to shoot with natural light whenever we can. Okay, okay… let’s be honest, in Maryland we have plenty of cloudy, rainy and snowy days. Don’t sweat it, we won’t have to reschedule the session and mom, you don’t have to worry about your hair getting frizzy with the nasty weather. We can create our own natural looking light with strobes (Hello back up plan!). Look for a space in your home that you think would be a great space for the session. Often, clients decide to use their Master Bedroom. The Queen/King size beds make a great space to photography newborns and families. Other lifestyles portraits will be taken in other rooms of your house as well (example: living rooms, sun-rooms, and your newborn’s nursery).
2. Keep the session space clean and clutter free. When you decided on the location within your home, make sure that it’s free of clutter and distracting items that could take away from your portraits. Try to keep bed covers clean and wrinkle free.
3. For your family portrait session - What activities do you enjoy with your kids? Do you enjoy baking together, playing board games, movie nights? This is a great opportunity to create some wonderful family portraits of activities that remind you of the good times. It’s a great way for your children to look back on these portraits with their kids and talk about the fun activities they shared with you when they were kids.
4. For your newborn portrait session - Coffee… lots of coffee so you don’t fall asleep during the session. Just kidding.. but seriously.
When you’re ready to create beautiful timeless portraits of your newborn or your family, or both, give Armato Photography a call and let’s get started on documenting those precious moments that fly by way too fast for all of us.
For you techie camera folks, images in this set were shot with Nikon D4, 85mm 1.8 and natural light. Film images were shot with a Hasselblad H1 and 80 2.8, Kodak Portra 400 processed and scanned by The Find Lab. Strobe used with film images was an Alien Bees 400.
This newborn portrait session was extra special for me and Armato Photography. Baby Henry is my first blood nephew! My brother and sister-in-law welcomed thier first child in August. I feel very lucky to have my family so close. They made the 10 minute drive from their home in Germantown to our home in Clarksburg, Maryland for the session.
Henry was a natural in front of the camera. He mostly slept like any one week old baby would do in front of a big warm strobe light.
We were lucky enough to get some great candids of them loving on their little guy before they left the hospital.
After his first week at home and everyone was able to catch up some much needed sleep…….oh, wait, no, no one has slept yet, they made it up to our place for more formal portraits.
After a small break for mom to feed Henry, we added mom and dad in front of the camera.
Congratulations to Jeff and Kenia, we can’t believe it was a year ago that we were photographing your wedding. John and I are so happy for you both!
For you techie folks, images here were shot with a Hasselblad H1 with Kodak Portra 400 and an alien Bees 400 and a Nikon D4 with an 85 1.8. Film processed and scanned by the wonderful Find Lab.